#GoodComms TV2 Denmark – All that we share

Agency: &Cos Country: Denmark Website: http://www.andco.dk/ Communication Analysis Danish broadcaster TV2 proves we all have more in common than we think with its latest ad celebrating acceptance and diversity. Great Timing Released on the same day President Trump signed the executive order banning those from seven Muslim-majority countries entering the US for 90 days and... Continue Reading →

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THE FUTURE OF BRANDS

As Unilever CMO Keith Weed took to the stage to discuss “The Future of Brands,” he stated: “Brands. Love ’em or hate ’em, they’re an integral part of our everyday life.” Citing his own background as an engineer, he said, “I love the data side as well as the creativity. I love the magic and the logic.”

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5 African Trends 2017

February 07, 2017 TREND WATCHING HAS RELEASED 5 MAJOR 2017 TRENDS COMPILED FOLLOWING 2016 TRENDS AND OBSERVATIONS.  2016 representing a year of social polarity, political extremism and further divisions, isolation has but in Africa it's been a story of tech creating community and innovation that impacts life and people Centred brand action.  Community safety (Street... Continue Reading →

Everyone works in Customer Care

Absolutely everything, we do & how we do it, is all Marketing & advertising. Those private conversations that are generated by awful or awesome customer experiences across customer “care” to back office services. Every person in the organization works in customer care, because caring for customers is what all business does. We make an income... Continue Reading →

No Need for Sugar Tax in SA if?

Monopoly systems that are driven by a zero sum game thinking and profit only "Sooner or Later, start to turn on themselves and destroy themselves and their markets. They destroy themselves simply because they live and operate in a vacuum they have one view of reality profit or loss. It's means other things in the... Continue Reading →

The Beverage Association of South Africa (BEVSA) is a not-for profit membership based industry organisation that represents the interests of the non-alcoholic beverage industry.basically it's a lobby group for sugar and energy drinks.  The members include Coca Cola, Pepsico, Redbull, Tiger Brands, Soda king franchising etc  large to small beverage manufacturing companies who produce, import,... Continue Reading →

The Ghost of Funny Fast Food ADS

Fast food chain uses Halloween to prank its customers, and its competitors! https://youtu.be/vimBpdBnaBs To celebrate this year’s Halloween, a Burger King branch in New York has comically turned itself into a McDonald’s restaurant. The eatery in Queen’s draped ghostly sheets over the store, each scribed with the name of its biggest rival. The sign underneath... Continue Reading →

HSBC #Nudge Campaign

Bank aims to improve its Britons' spending habits   HSBC bank has soft-launched Nudge, an app designed to encourage UK customers to improve how they manage their finances. Over the next three months, the app will use nudge theory to help 500 customers - who are also HSBC employees - make small tweaks to their day-to-day spending. Nudge theory... Continue Reading →

RedBull African Pop Up Tech Incubator

Energy drink brand organises mini tech incubator   For the second year running, Red Bull is hosting a programme that aims to improve society using technology. Red Bull Basement will be held in São Paulo, Brazil on August 20 and will run for two months. During that time, entrepreneurs recruited from all over the world will work together... Continue Reading →

MONDO: Mobile Only Bank : Campaign Analysis

We speak to the CEO of the mobile-only bank that’s taking on the UK’s established finance giants https://vimeo.com/155098178   London-based startup Monzo is following in the footsteps of companies like Atom and Starling by creating a new type of current account: one that isn’t just mobile-first, but mobile-only. The company, which recently changed its name from Mondo and is currently in... Continue Reading →

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